How We Helped a Management Consulting Firm Build Thought Leadership
This post was co-authored by Natalie Botkins and Paulette Squicimari.
MEADE, a management consulting agency, gives direction to assist digital, artistic, and experiential advertising and marketing agencies scale their effectiveness and accomplish growth. On a quest to cement himself as a considered chief in the house, MEADE founder and CEO Jeff Meade commenced functioning with Influence & Co.
To boost model recognition and advance his believed management, Influence & Co. labored along with Jeff to develop and execute an helpful content material marketing strategy.
Soon after we implemented a content material tactic, together with look for-optimized guest-contributed content, MEADE was in a position to see some extraordinary benefits.
Jeff worked with Affect & Co. for two several years, and in the course of that time, we posted 14 guest posts in 10 top rated publications in his industry. His content have amassed tens of thousands of shares across Facebook, Twitter, and Pinterest, and his information has a social arrive at of a lot more than 6 million.
Just within the past 12 months, we have noticed these fascinating wins:
• Jeff’s guest posts have been posted in the likes of Entrepreneur, Harvard Enterprise Review Ascend, and Advert Age.
• Jeff’s Harvard Enterprise Review Ascend short article has produced far more than 32,000 social shares.
• A visitor submit published in Entrepreneur has garnered a lot more than 6,600 shares, and prospects often point out this posting when communicating with MEADE.
• All round, the content we’ve developed jointly: